Best Time to Post
Find the optimal posting times for your platform and industry. Based on current industry studies for the DACH market.
3Top 3 recommended times
| 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 1 | 2 | 3 | 4 | 5 | 7 | 8 | 7 | 5 | 4 | 3 | 3 | 3 | 5 | 6 | 7 | 8 | 6 |
| Tü | 1 | 2 | 4 | 5 | 6 | 8 | 9 | 8 | 6 | 5 | 4 | 4 | 4 | 6 | 7 | 9 | 9 | 7 |
| Wed | 1 | 2 | 4 | 5 | 7 | 9 | 10 | 8 | 6 | 5 | 4 | 4 | 4 | 7 | 8 | 9 | 10 | 7 |
| Thu | 1 | 2 | 4 | 5 | 6 | 8 | 9 | 8 | 6 | 5 | 4 | 4 | 4 | 6 | 7 | 9 | 9 | 7 |
| Fri | 1 | 2 | 3 | 4 | 5 | 7 | 8 | 7 | 5 | 4 | 3 | 3 | 4 | 5 | 6 | 7 | 8 | 6 |
| Sat | 2 | 3 | 4 | 5 | 7 | 8 | 8 | 7 | 5 | 4 | 3 | 3 | 3 | 4 | 5 | 6 | 7 | 5 |
| Sun | 2 | 3 | 4 | 5 | 6 | 7 | 7 | 6 | 5 | 4 | 3 | 3 | 3 | 4 | 5 | 6 | 7 | 5 |
Times shown in CET/CEST (Central European Time)
Frequently Asked Questions
The best times for Instagram are generally Tuesday through Thursday between 11am-1pm and 7-9pm CET. However, these times vary by industry and audience. Use our heatmap to find optimal times for your niche.
TikTok generally sees high engagement on Tuesday and Thursday between 7-10pm and Saturday between 10am-12pm CET. The younger audience is especially active in the evening.
Yes, significantly. B2B content performs best during business hours (9am-3pm), while fitness content works better in the morning and evening. Use the industry filter to see specific recommendations.
All times are shown in CET/CEST (Central European Time), optimized for the DACH region (Germany, Austria, Switzerland).
For Instagram, 3-5 posts per week are recommended, for Facebook 3-5 posts per week, and for TikTok 1-4 videos per day. Quality is more important than quantity.
Learn more: Best Time to Post on Social Media
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